Corey Perlman, CEO
As the owner of Impact Social Media, Corey Perlman is at the forefront of digital marketing for over 10 years. He started his career with the eCommerce Division of General Motors, before launching his consulting and speaking business in 2009. Since then, he’s worked with such notable brands as Sysco Foods, The American Healthcare Association, Dale Carnegie Training and The PGA Tour.
As a keynote speaker, Corey Perlman delivers results with his engaging interactive talks that are always tailored to serve his client’s individual needs. He is continually rated as a top speaker by companies big and small.
The celebrated author of two bestselling books, Perlman’s first, eBoot Camp! ranked No. 1 on Amazon in every major business category. His most recent, Social Media Overload! Simple Social Media Strategies for Overwhelmed and Time-deprived Businesses has been called engaging, relevant, a must-read, and spot-on marketing advice for any business.
Close to a decade of keynote speaking has produced a long list of highly satisfied clients.
“He’s the only speaker we’ve ever invited back three consecutive years.”
Monica Turner, GOA Conference.
“Of over 35 Presenters, Corey was the highest rated speaker we had at Virtuoso.”
Jennifer Campbell | Managing Director, Professional Development and Agency Services Virtuoso®
Jessica Perlman, CFO
Jessica has been with the Impact Social team since it’s start in 2009. Corey and Jessica met on an internship in college with General Motors and the rest is history. Jessica graduated from University of Evansville with a Bachelor’s Degree in Mass Communications and minor in Business Administration. She has worked in the roles of project manager, pottery studio business owner and now manages all things financial with Impact Social Media.
During her free time Jessica enjoys being active and spending quality time with her husband Corey and their two kids Talia and Milo. She is part of the Atlanta Moms Making a Difference community and encourages other moms to get out and volunteer with their kids! The best part of Impact Social is the people behind the brand. She’s excited to be part of a team of hard working individuals whose goal is to help out business owners and make an impact in the digital marketing world.
Jodi Alcock, Vice President
As Vice President of Digital Marketing for Impact Social, Jodi leads a team of highly skilled digital marketing experts who support marketing efforts of companies throughout the U.S. and worldwide. Jodi’s areas of expertise include email marketing, Facebook and Instagram Ads, brand creative and online reputation management, marketing strategy, and social media coaching.
Jodi takes every opportunity to share her knowledge, often sharing the stage with Social Media Expert and Keynote speaker (her boss and mentor) Corey Perlman, most recently speaking in front of members of the International Dale Carnegie Franchise Association where she and Corey offered best practices for investing in Facebook Advertising. But her career highlight came when she was asked to join Corey on stage in front of PGA Tour tournament directors (because golf!).
Jodi started her education by completing a Bachelor of Science Degree at the University of Michigan – Flint before earning a Master of Science Degree in Marketing Management from Walsh College of Business and Accountancy in 2002. Jodi has since earned her Organizational Leadership Certificate from the University of Central Missouri for completing the Dale Carnegie Course, Dale Carnegie’s High Impact Presentations Program, Dale Carnegie’s Leadership Training for Managers program, and, most recently, Dale Carnegie Sales Training: Winning with Relationship Selling.
She joined the eBoot Camp team on the ground floor in May of 2010 and has enjoyed seeing the company grow!
Carla Sprague, Digital Marketing Specialist
Carla Sprague got her start in the marketing world as an intern at an agency out of college. She quickly developed a real passion for social media, and joined the Impact Social team with 5 years of experience. She loves being able to work closely with our clients to grow their business and reach goals through social media and email marketing. Carla enjoys being a part of an industry that is continually growing and evolving, and is enthusiastic about being able to learn something new everyday. She is quite thankful to work with such an awesome Impact Social team.
Carla received her degree in Media Management and Economics from the University of Miami, and is a recent graduate of the Dale Carnegie Course!
In her free time, Carla enjoys traveling, spending time with Luke the Puppy, and is passionate about Miami Hurricane athletics.
Lauren Hedges, Media Production Specialist
Lauren Hedges is a media creator from Windsor, Ontario, specializing in photography and audio production. With experience in radio, film, print journalism, podcasts, and television. She brings ten years of media production experience to the Impact Social Team, and is excited to put her creativity to use.
Jess Nicklos, Director - Client Services
Jess Nicklos joined the Impact Social Media team in 2012 after spending years in the marketing, communications, and public relations fields. She counts her team members as some of her greatest friends, and loves the ability to work with clients to connect and grow their businesses.
Jess has a Bachelor of Arts in Corporate Communication from Duquesne University in Pittsburgh, where she held internships and job positions in event planning, communications and digital marketing.
In her spare time, Jess enjoys spending time with her husband Chad, two dogs Vida and Daisy, planning events, going to the beach, and enjoying life in South Florida.
Caleigh Atkinson, Digital Marketing/Social Media Intern
Caleigh is a social media specialist from London, Ontario Canada.
Caleigh is a graduated media student from Western University who possesses many transferable skills in the digital marketing industry. Throughout her studies, she has obtained immense knowledge towards social media platforms and branding. Caleigh has a passion for all things social media and is constantly present online throughout her day. Since completing her BA from Western University, Caleigh has been eager to put her creative mind to use. She has held past internships in social media management and even broadcast journalism- covering events in her local community.
She enjoys writing, content creation, volunteering, and most importantly- hanging with her Golden Retriever, Sadie. Caleigh is super excited to be apart of the Impact Social Media team and can’t wait to see what this opportunity has in store for her.
Liz Scavnicky-Yaekle, Blogger
Liz Scavnicky-Yaekle is a former Dale Carnegie corporate trainer who lives in the Detroit area. She has over fifteen years of business development, interactive marketing and project management experience. Liz has served myriad clients not limited to Dell, Discover, General Mills, General Motors, GMAC Financial Services, Microsoft, Target, UPS Store, Visa and Yahoo!
Liz earned her MBA in International Business from the University of Michigan in 2002. A worldwide traveler, she has completed semesters abroad at the University of Montpellier in Montpellier, France and Hong Kong Baptist University. Having been awarded a Presidential scholarship, she earned her Bachelor’s degree in International Business at Wayne State University in 1998. Liz is fluent in French.
Jim Vogel, Blogger
As an adjunct lecturer at both the University of Michigan and at the University of Phoenix, he taught Organizational Communication, Business Communication classes, and conducted a variety of student writing workshops. Jim has an AS degree in Mathematics (Science), a BA in Business Psychology from the University of Michigan, and holds a MA in Organizational Communication from Eastern Michigan University.
His blend of writing for multiple organizations in a succinct and conversational style has made him a successful professional blogger and a highly competent social media content strategist. With over 250 blogs published within Web2.0, his skill to help organizations with their e-message has given his business IMU Social Media (A Division of VTR Consulting LLC) the opportunity to help an eclectic array of businesses and organizations gain credible presence with blogs, articles, editorials, posts, and tweets.Originally from Detroit, Jim is a huge Detroit Tiger fan and an avid proponent of the Motor City. Jim is an Ambassador for the Apex Chamber of Commerce and he sits on the Board of Directors with the Kiwanis Club of Apex. Jim, the Dad of two grown children, Katie and Johnny, lives with his wife Susan in historic Apex, NC. He can easily be reached on LinkedIn, Facebook, Twitter, Blogspot, and WordPress.
Susan Dooley, Blogger
Susan Dooley is a certified Dale Carnegie Trainer working in partnership with the Ralph Nichols Group in Novi. Since joining Dale Carnegie in 2000, she has helped 3000 individuals in Metro Detroit develop stronger selling skills and differentiation in the marketplace. Her clientele include a variety of small and large organizations in the automotive, service, and education sectors; delivering both enterprise and customized training solutions. In addition to Human Relations, Susan also conducts training programs in Executive Presentations, Leadership and Selling skills. Susan is proud to maintain a graduate customer satisfaction rating of over 95% for 12 years running.
Susan is a Magna Cum Laude graduate of Michigan State University, and has held a variety of progressively responsible positions within the public and private sectors. As a blogger for Impact Social, Susan links combines her business acumen, experience in the classroom, and love of writing to help Impact Social clients engage and inspire their readers.
Kristina Schneider, Blogger
Kristina Schneider resides in Los Angeles, California. She graduated in 2004 with a Bachelor’s of Science Degree in Business Administration from Pepperdine University and currently works full-time as an Executive Assistant at estate planning law firm, Kavesh, Minor & Otis, Inc. In addition to daily administrative tasks, she also assists the firm in marketing and other business ventures working with various estate and financial planning professionals throughout the country. Kristina has always had a love for writing and when given the opportunity to blog, it was an opportunity she couldn’t pass up. In her spare time, Kristina enjoys spending time with her family and friends, reading, working out and playing club basketball.