Quick Case Study: Delta Airlines and Title Tags

I love Delta Airlines. They have been my primary choice of airline for many years. I recently received an email from them with the opportunity to upgrade one of the legs of my trip to first class. As I was working through this transaction, I couldn't help but notice the title of the page where I [...]

By | June 15th, 2018|Uncategorized|0 Comments

Work ON your business, not IN your business!

By | June 8th, 2018|Uncategorized|0 Comments

Death of Klout!

  "The Mob is Fickle." Gladiator 2000. This is one of my favorite lines from the movie and I use it often when talking about the ebbs and flows of social media popularity. It can be very frustrating for a business to spend time and money on a social media site only to see it [...]

By | May 18th, 2018|Uncategorized|0 Comments

What’s new on Facebook?

By | May 7th, 2018|Uncategorized|0 Comments

Don’t get suspended on Twitter!

By | April 20th, 2018|Uncategorized|0 Comments

It’s time to pay attention to what matters most…

Good afternoon! Every once in awhile, I come across an expert whom I deem worthy enough to share with my loyal readers. I've known Neen James for a few years and she's a brilliant woman with a talent for making busy professionals more efficient and productive. When I share stages with her on the speaking [...]

By | March 16th, 2018|Uncategorized|0 Comments

Social Media Fact Sheet

By | March 4th, 2018|Uncategorized|0 Comments

Hashtag Best Practice

Last Saturday, my wife and I attended a fantastic charity event put on by a truly wonderful organization. They did everything top notch and raised lots of money for a super worthy cause. But my weekend highlight is not the reason for this email. For better or worse, I tend to always be on the [...]

By | February 19th, 2018|Uncategorized|0 Comments

Proud to share this with you…

First off, I just want to say thank you for being a loyal subscriber to our blog.  At some point over the last few years, our paths have crossed and you've trusted us to keep you informed on what's happening in the digital marketing world. We'll keep doing it as long as you'll have us. [...]

By | February 12th, 2018|Uncategorized|0 Comments

A simple Instagram Strategy from a guy who’s ‘crushing it’

If you've ever heard me speak on stage, you know I'm not a fan of you trying to be a 'Jack of All Social Sites, Master of None'. I'd much prefer you focus on a few and do them really well. For most businesses, Instagram should be included in your top 3 because of its [...]

By | January 26th, 2018|Uncategorized|0 Comments